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Denting an Impossible Design Problem in 10 Sustainable Steps

1. Acknowledge privilege: Being a designer does not give you the right to be a CRAP maker
2. Use the word “consequence”: Talk about the implications of your actions
3. Question authority: Don’t wait for permission
4. Surround yourself with the awesomest people you can: Go to parties, drink wine, make friends
5. Don’t play fair: If making something gorgeous will get your clients on board, do it
6. Be intentionally dumb: Start with the most obvious and ridiculous solutions
7. Redistribute (then reduce reuse and recycle): Find materials that are already out there first
8. Broaden your market: Think beyond your audience
9. Indulge discursive design: Do something that’s wildly inappropriate
10. Talk to anyone who will listen: Get the word out

Compostmodern 09: Allan Chochinov’s 10-Step Program - Core77