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The Four Principles Of Social Computing In Business

Whoever comes are the right people — this is meant to alert the participants to the fact that whoever attends a session is “right” simply because they care to be there.

Whatever happens is the only thing that could have — this is meant to tell the attendees to pay attention to what is going on at the moment, instead of worrying about what could possibly be.

Whenever it starts is the right time — clarifies that there is no given schedule or structure and emphasises creativity and innovation.

When it’s over, it’s over — to tell the participants not to waste time, but move on to something else when the fruitful discussion is over.

The Obvious?: The Four Principles Of Social Computing In Business