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Developers would love to sell more copies of their game at a higher price, but the choices offered to gamers across XBLA, PSN, Steam, and other services have never been more extensive.

“Everyone has a queue in their head and a queue on their hard drive, and for most games, sales aren’t even a way to make sure your game gets played; they’re a way to move your game from a gamer’s mental queue to their hard drive queue,” — Ambrogi said.

“It could still, without hyperbole, be years before that person actually downloads, installs or plays your game.”

How Valve “devalued” video games, and why that’s great news for developers and players